As record numbers of Aussies choose to opt-out of the Australian Digital Health Agency’s, My Health Record scheme Robin Schmitt, General Manager of Neustar APAC, shares with The Australian why […]
Security Vulnerability Continues to Skyrocket
Neustar has released two new cybersecurity reports, reconfirming the need for organisations to take action in the face of increasing cyber threats. Both reports, The International Cyber Benchmarks Index and […]
My Health Record and the rising security concern
Cybersecurity is a growing concern globally, impacting organisations across all sectors. Closer to home, the expansion of the My Health Record System has arisen intense debate among experts and citizens […]
The crime wave that’s sweeping Australian libraries
The third year for Civica’s Libraries Index in partnership with Australian Libraries and Information Association, has once again illuminated that Aussies love their crime and thriller stories. While four of […]
Automation and Data for Consistent Messaging
Nurturing customers is the prime focus for any business but with increasing content, messaging can get lost across different channels. To address inconsistent messaging, Tink Taylor, Founder and President at […]
How email marketing automation is helping AUSLEC/L&H enter the digital age
One of the leading Australian electrical goods wholesaler AUSLEC/L&H partnered with dotmailer to enhance the customer experience through personalisation and email marketing automation. Integrating digital marketing helped AUSLEC/L&H significantly increase […]
Stay ahead of the pack by embracing technological innovation
With new financial year kicking in, it’s a great time for companies to reassess investments and productivity. With Australia’s technology purchases believed to surpass $65 billion in 2019, investing in […]
Big Data isn’t always beautiful. Or useful.
The abundance of consumer data has changed the way industry leaders begin to understand pathways to smarter marketing. However, a recent report revealed that 80 per cent of data is […]
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