With the widespread of marketing platforms and social media apps, it is no secret that the e-commerce world has gone through a major paradigm shift in recent years. Today, businesses […]
Dieters are focused on health instead of appearance, new report
A survey with more than 3,000 CSIRO Total Wellbeing Diet online members found that 2 out of 3 were motivated to lose weight by ‘health concerns’ above ‘improving appearance’. Dr […]
Let’s talk: Startups
There are many factors responsible for making a startup successful, and it comes with a huge personal growth to make it work. Tink Taylor, dotdigital‘s Founder and President, shares his key […]
How VetShopMax automated customer engagement to boost targeting and sales
Brands are increasingly looking to shift from ‘batch and blast’ to automated email campaigns. Adopting a personalised approach has helped the online pets supplies retailer Vetshopmax witness a double-digit revenue growth. Read […]
Investing in Cross-Border Commerce is Key for Retailers
The success of Amazon and eBay has not only revolutionised the retail industry but also the purchasing behaviour of consumers. As more and more retailers are looking to go border […]
Future opportunities for manufacturing businesses
With the increasing demand for data generated processes from design and other business systems, the future of business is more unpredictable than ever. Peter Ranyard, Country Manager New Zealand Central […]
Why emotional intelligence matters when using AI for customers experience
With AI becoming the norm in customer contact channels, businesses need to combine the efficiency of artificial intelligence with the emotional intelligence of a real personal connection to create the […]
The impact of late payments on Australian SMEs
A new report released by Xero this week revealed late payments significantly impact Australian small – medium enterprises. The research found half of all trade credit invoices are paid late, […]
Trust and the role it plays in building strong customer relationships
With privacy concerns at an all-time high and institutional trust at an all-time low, organisations must differentiate themselves by being a business that consumers can trust. Charles Heunemann, Managing Director […]
Are you ready for New WannaCry?
A recent vulnerability announced by Microsoft has left legacy systems open to exploitation with the threat of a new ‘WannaCry’ ransomware attack. With legacy systems being primary targets for cyber-criminals, […]
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