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Three Key Ways to Maximise Your Revenue with Data-Driven Marketing

With the widespread of marketing platforms and social media apps, it is no secret that the e-commerce world has gone through a major paradigm shift in recent years. Today, businesses […]

Filed Under: Blogs, Client News, Coverage, Digital

Dieters are focused on health instead of appearance, new report

A survey with more than 3,000 CSIRO Total Wellbeing Diet online members found that 2 out of 3 were motivated to lose weight by ‘health concerns’ above ‘improving appearance’. Dr […]

Filed Under: Blogs, Client News, Consumer Public Relations, Coverage Tagged With: #csiro #sphealth #diet #wellbeing

Let’s talk: Startups

There are many factors responsible for making a startup successful, and it comes with a huge personal growth to make it work. Tink Taylor, dotdigital‘s Founder and President, shares his key […]

Filed Under: Blogs, Business-to-Business, Client News, Coverage, Digital Tagged With: digital disruption, dotdigital, startups

How VetShopMax automated customer engagement to boost targeting and sales

Brands are increasingly looking to shift from ‘batch and blast’ to automated email campaigns. Adopting a personalised approach has helped the online pets supplies retailer Vetshopmax witness a double-digit revenue growth. Read […]

Filed Under: Client News, Coverage, Digital

Investing in Cross-Border Commerce is Key for Retailers

The success of Amazon and eBay has not only revolutionised the retail industry but also the purchasing behaviour of consumers. As more and more retailers are looking to go border […]

Filed Under: Business-to-Business, Client News, Coverage Tagged With: customer experience, dotdigital, email marketing, Power Retail

Future opportunities for manufacturing businesses

With the increasing demand for data generated processes from design and other business systems, the future of business is more unpredictable than ever. Peter Ranyard, Country Manager New Zealand Central […]

Filed Under: Business-to-Business, Client News, Coverage, Digital, Tech News, Work Tagged With: Blackie McDonald, Central Innovation, data generated processes, design, manufacturing, New Zealand, ROI

Why emotional intelligence matters when using AI for customers experience

With AI becoming the norm in customer contact channels, businesses need to combine the efficiency of artificial intelligence with the emotional intelligence of a real personal connection to create the […]

Filed Under: Business-to-Business, Client News, Coverage, Digital, Tech News, Work Tagged With: AI, artificial intelligence, Blackie McDonald, customer experience, CX, emotional intelligence, EQ, Natterbox

The impact of late payments on Australian SMEs

A new report released by Xero this week revealed late payments significantly impact Australian small – medium enterprises. The research found half of all trade credit invoices are paid late, […]

Filed Under: Business-to-Business, Client News, Consumer Public Relations, Coverage, Digital, Tech News, Work Tagged With: Blackie McDonald, Dynamic Business, Easy Bill Pay, late payments, overdue payments, SMB, SME

Trust and the role it plays in building strong customer relationships

With privacy concerns at an all-time high and institutional trust at an all-time low, organisations must differentiate themselves by being a business that consumers can trust. Charles Heunemann, Managing Director […]

Filed Under: Business-to-Business, Client News, Coverage, Digital, Original Content, Tech News, Work Tagged With: Blackie McDonald, consumer trust, customer experience, institutional trust, Natterbox, privacy, trust

Are you ready for New WannaCry?

A recent vulnerability announced by Microsoft has left legacy systems open to exploitation with the threat of a new ‘WannaCry’ ransomware attack. With legacy systems being primary targets for cyber-criminals, […]

Filed Under: Business-to-Business, Client News, Coverage, Digital, Tech News, Work Tagged With: Blackie McDonald, cyber attacks, cyber crime, cybersecurity, Ivanti, WannaCry

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News and Blogs

Have your phones stopped ringing? This may be why

December 1, 2019

Today, while our phones are never out of reach, we largely avoid talking on the phone. Ironically, … More...

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