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Let’s talk: Startups

There are many factors responsible for making a startup successful, and it comes with a huge personal growth to make it work. Tink Taylor, dotdigital‘s Founder and President, shares his key […]

Filed Under: Blogs, Business-to-Business, Client News, Coverage, Digital Tagged With: digital disruption, dotdigital, startups

Investing in Cross-Border Commerce is Key for Retailers

The success of Amazon and eBay has not only revolutionised the retail industry but also the purchasing behaviour of consumers. As more and more retailers are looking to go border […]

Filed Under: Business-to-Business, Client News, Coverage Tagged With: customer experience, dotdigital, email marketing, Power Retail

Why Australian retailers are leading the way in CX

Too many retailers are neglecting the post-purchase experience and are missing out on valuable customer feedback that can improve their products and shopping experience. Tink Taylor, Founder and President of […]

Filed Under: Business-to-Business, Client News, Coverage, Digital, Original Content, Tech News, Work Tagged With: Blackie McDonald, CX, dotdigital, feedback, online shopping, retail

How online retailers are ‘hitting the mark’ with their digital interactions

The latest findings of dotdigital’s ‘Hitting the Mark’ APAC report reveals that many APAC brands are still not doing the basics, such as segmenting customers or sending abandoned cart emails. The […]

Filed Under: Business-to-Business, Client News, Consumer Public Relations, Coverage, Digital, Tech News, Work Tagged With: APAC, Blackie McDonald, digital interactions, dotdigital, e-commerce, Hitting the Mark, Internet Retailing

Why Customer Experience Optimisation is Key in the Digital Era

With 86 per cent of customers willing to pay more for a better experience in our digital era, businesses should seek to utilise the latest technologies to win over consumers […]

Filed Under: Business-to-Business, Client News, Coverage, Digital, Tech News, Work Tagged With: Blackie McDonald, customer experience, CX, dotdigital, optimisation, Power Retail

How Accolade Wines lifted its email marketing success

Adopting an omnichannel strategy for your business means finding the right target market for your product and improving customers’ experience of your brand. With the global wine market softening and […]

Filed Under: Business-to-Business, Client News, Coverage, Digital, Tech News, Work Tagged With: Accolade Wines, Blackie McDonald, dotdigital, email marketing, marketing strategy, omnichannel

dotdigital Talks Data and the Future of Customer Engagement

The marketing landscape continues to evolve digitally and utilising data has become pivotal to businesses hoping to deliver seamless, personalised consumer experiences. Steve Shaw, Group CTO at dotdigital, discusses the […]

Filed Under: Business-to-Business, Client News, Consumer Public Relations, Coverage, Digital, Tech News, Work Tagged With: AI, Blackie McDonald, data, dotdigital, e-commerce, marketing, marketing strategy

Taking CX to the next level with omnichannel

Consumer demand for flexibility and choice is driving technology innovation in commerce, therefore, it is essential for businesses to link both online and in-store to stay competitive. Tink Taylor, the founder […]

Filed Under: Blogs, Business-to-Business, Client News, Consumer Public Relations, Coverage, Digital, Tech News, Work Tagged With: Blackie McDonald, bricks and mortar, customer experience, CX, dotdigital, e-commerce, onmichannel, retail, Tink Taylor

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News and Blogs

Have your phones stopped ringing? This may be why

December 1, 2019

Today, while our phones are never out of reach, we largely avoid talking on the phone. Ironically, … More...

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