Consumer demand for flexibility and choice is driving technology innovation in commerce, therefore, it is essential for businesses to link both online and in-store to stay competitive. Tink Taylor, the founder […]
Marketers are still not realising omnichannel vision
Starting off as a batch and blast email platform, dotdigital has officially re-branded from dotmailer to reflect its evolution as an omnichannel platform. Read more here as Tink Taylor, Founder […]
How SMS can deliver a rich Omnichannel Customer Experience
According to a recent study, more than 19 million Australians are predicted to own a smartphone by 2022. This type of digital diversification in a customer’s platform choice has made […]