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The True Business Value of Conversation

Image courtesy of Power Retail.

With brands investing more and more into online communication channels, they are losing out on valuable consumer touchpoints by not focusing on human interactions to leverage their products and services. Charles Heunemann, VP and Managing Director for Natterbox, discusses the trend of online communication and the importance of one-on-one conversations in the customer journey with Power Retail.

 

Filed Under: Blogs, Business-to-Business, Client News, Coverage, Digital, Tech News, Work Tagged With: Blackie McDonald, human interaction, Natterbox, ROI, value of voice, voice conversation

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