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Why Customer Experience Optimisation is Key in the Digital Era

Image courtesy of Power Retail.

With 86 per cent of customers willing to pay more for a better experience in our digital era, businesses should seek to utilise the latest technologies to win over consumers and optimise the customer experience across all channels. Tink Taylor, Founder and President of dotdigital shares how customer experience is a pivotal tool in influencing purchasing decisions and creating meaningful customer relationships with Power Retail.

Filed Under: Business-to-Business, Client News, Coverage, Digital, Tech News, Work Tagged With: Blackie McDonald, customer experience, CX, dotdigital, optimisation, Power Retail

News and Blogs

Have your phones stopped ringing? This may be why

December 1, 2019

Today, while our phones are never out of reach, we largely avoid talking on the phone. Ironically, … More...

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